Pricing Update - Effective April 1, 2026
Starting April 1, 2026, we are adjusting our pricing for new purchases to reflect rising infrastructure costs. Existing subscriptions are not affected.
Important Pricing Update
Starting April 1, 2026, we are adjusting our pricing for new purchases. We want to be fully transparent about what is changing, why, and how it affects you.
Existing Subscribers - Your Price Stays the Same
If you have an active subscription, your current pricing is locked in for as long as your subscription remains active. This change only affects new purchases made on or after April 1, 2026.
Why Are Prices Changing?
Over the past few years, infrastructure costs have been steadily decreasing, and we passed those savings on to you by optimizing and lowering our prices. However, this trend has recently reversed.
The growing demand for AI workloads has driven up the cost of RAM and storage across the entire industry. Our hosting providers have all announced price increases of 30-55% effective April 2026, reflecting these market-wide changes.
Despite this, we are only raising our prices by 10-20%. We continuously optimize our infrastructure and find ways to keep costs down while improving the services and reliability we provide.
What Is Changing
Plan pricing is increasing by approximately 10-20%, depending on the plan. Here is how our most popular plans are affected:
| Plan | Current Price / mo | New Price / mo (Apr 1) | Change |
|---|---|---|---|
| 100 MB / 200 | $6.00 | $7.00 | +17% |
| 500 MB / 500 | $13.00 | $15.60 | +20% |
| 2 GB / 1,000 | $46.00 | $52.00 | +13% |
* Monthly subscription prices shown in USD. Custom plans and other combinations are adjusted proportionally. EUR prices are adjusted accordingly.
What Is NOT Changing
- Existing subscriptions - your current price is locked in for as long as your subscription is active
- Free tier - free conversions remain available with the same limits
- Conversion count pricing - the per-conversion ratios stay the same
- Regional pricing - country-specific pricing adjustments remain unchanged
- Features and quality - all converters, API access, AI Converter Studio, and support remain the same
Frequently Asked Questions
I have an active subscription. Will my price change?
No. Your subscription price is locked in at the rate you signed up for. This change only applies to new purchases made on or after April 1, 2026.
I use one-time payments. Will those change?
Yes, one-time payment prices will also reflect the new pricing starting April 1. If you would like to lock in the current pricing, you can make a purchase before that date.
Will the 25 MB and 50 MB tiers ever increase?
We have no plans to increase the entry-level tier pricing. We want Conversion Tools to remain accessible for everyone.
Can I lock in the current pricing before April 1?
Yes. Any subscription or one-time purchase made before April 1, 2026 will use the current pricing. Subscriptions started before that date will keep the current rate for as long as the subscription remains active.
Why not raise prices for existing subscribers too?
We value the trust of our existing customers. When you signed up for a plan, you committed to Conversion Tools at a certain price. We want to honor that commitment.
Thank You for Your Support
We are committed to keeping Conversion Tools reliable, fast, and easy to use. This pricing adjustment ensures we can continue to invest in the platform, add new converters, and maintain the quality of service you rely on.
If you have any questions about this change, please do not hesitate to reach out.
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